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Walter Schroeder Library, Milwaukee School of Engineering
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Oldenburg, Jeff.
Subjects
Telecommunication -- Deregulation -- United States.
Competition -- United States
Conglomerate corporations
MSEM Thesis.
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Oldenburg, Jeff.
by title:
Manufacturing bandwi...
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Manufacturing bandwidth : the political economy of the telecommunications industry / by Jeff Oldenburg.
by
Oldenburg, Jeff.
Subjects
Telecommunication -- Deregulation -- United States.
Competition -- United States
Conglomerate corporations
MSEM Thesis.
Description:
90 leaves: ill. ; 29 cm.
Contents:
Advisor: Dr. Paul Hudec.
Committee members: Gene Wright, Dr. Jeffrey Blessing.
Introduction -- History -- Telecommunications Reform Act of 1996 -- Telephone services -- Deregulating fiber optical networks -- Economic impacts in telecommunications industry -- Competitive local exchange carriers -- Regional Bell operating companies -- Equipment manufactures -- Competitive analysis -- Incumbent local exchange carrier competition -- Competitive local exchange carriers -- Cable companies -- Voice over internet protocol (VoIP) -- Electric companies -- Cellular -- Mergers and acquisitions -- Strategic alliences and partnerships -- Consumer impacts -- Employee impacts - Conclusion and recommendations -- Appendix A: Timeline of telecommunications industry.
The telecommunications industry has rapidly evolved since its inception in the 1800's. The industry has been subject to numerous government subsidies and Federal Communication Commission (FCC) regulation. The most controversial of these regulations include the AT&T breakup in 1984 and the passage of the Telecommunications Act of 1996. This paper elaborates on the key aspects and impacts of the regulation and recent deregulation within the telecommunications industry.
This thesis studies the various strategies deployed by the largest players within the highly competitive telecommunications industry. Strategies include mergers and acquisitions, strategic alliences, bundling service offerings, new product development and deployment, and discounted leasing strategies.
The future of the telecommunications industry looks promising for consumers, suppliers, and carriers as the industry begins its recovery after a dismal recession. For the first time since the passage of the Telecommunications Act of 1996, carriers are competing on a level playing field as the government regulatory agencies have removed most roadblocks allowing market forces to establish pricing and innovation. Regulatory agencies must continue their deregulatory practices to allow more competition within the telecommunications marketplace so that consumers can enjoy better services at lower costs.
Mergers and acquisitions, strategic alliences, and bundling service offerings are becoming the norm for carriers within the telecommunications industry. Several researchers have identified customer satisfaction and loyalty as the primary drivers for increasing market share and revenues. Carriers must improve in exceeding customer expectations to develop the required consumer loyalty and satisfaction.
Service providers need to look beyond technological advances and deployment strategies to understand what the consumer demands and expectations are. Service providers need to become more dynamic and responsive to these consumer demands in order to establish their service as a differentiator over competitiors, thus creating increased stakeholder value. Today, most telecommunications conglomerates are not dynamic enough to establish themselves as service differentiators.
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Walter Schroeder Library
Master's Theses
AC805 .O465 2005
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